Hamburg, Germany January 25th, 2021
greenre Brand is excited to announce its new Canadian partnership with emoji® — The Iconic Brand. greenre Brand is the consumer product brand of INProduction Licensing. Products range from categories such as stationery, activity, craft, novelty, back-to-school, and select home products. Our products are made of recycled, natural materials, recyclables, non-toxic, bio-fibers, and new age biopolymers.
Keith Loiselle, President, and CEO of greenre Brand says: “Partnering with the emoji® brand is important for greenre. The emoji® brand is a global phenomenon, a globally recognized brand with products in over 130 countries. We could not be more excited, and we look forward to years of mutual beneficial product development.”
“We are excited to start our partnership with greenre Brand” says Marco Huesges, CEO and Founder of the emoji company. Their product portfolio is truly innovative and eco-friendly with recyclable materials to support our environment”.
With the energy and climate change crisis having become an increasingly serious environmental problems, green consumption is an environmentally responsible behaviour. Studies have shown that buying green or environmentally conscious products for daily consumption is considered an effective way to solve environmental problems. The environment is a priority for Canadian consumers and the world. “Nearly eight in 10 consumers surveyed say that they value sustainability.” (Bekmagambetova, 2020)
“We are excited to bring consumers to emoji®- The Iconic Brand with our environmental greenre formats!” Keith Loiselle emphasizes. The partnership is managed by Peter Noonan of NPZ Consulting Inc., working with Retail Monster, LLC., the emoji® company’s North American Licensing Agent.
About emoji® — The Iconic Brand:
The emoji company is the owner of the registered emoji® trademark in up to 35 classes for goods and services in more than 100 countries around the world.
The emoji company´s extensive rights portfolio covers more than 1,000 trademarks and more than 20,000 emoji® brand icons and designs protected under copyright laws and available for legal licensing and merchandising, promotions and marketing activities.
Official partners include more than 950 world famous global licensee including Sony Pictures Animation, Puma Ferrero, Burger King, Zara, Unilever, The Hershey Company, Walmart, Danone, Nikon, Fuji, Nestlé, Lidl, Kellogg´s, Danone, Nikon, Aldi, Pepsico, Miss Sixty, the BBC, C&A, The French Post amongst many others.
The globally awarded emoji® brand was decorated as the 3rd most influential brand behind Lego and Coca-Cola by industries Powerlist in 2017. With an annual retail revenue of more than 800 Million US$ the emoji company is on position # 57 of the Top 150 Global Licensors and the emoji® brand is one of the most influential universal lifestyle brands.
About greenre Brand
greenre is a manufacturer and consumer brand that specializes in licensed and private label stationery, activity, craft, back to school, novelty, office, and select home products – different by eco-design, environmentally conscious by choice. We share the best-in-class brand licenses producing North American products for mass retail.
Our consumer products are part of the growing sustainable and circular economy offering. Our products are made of recycled, natural materials including recyclables, non-toxic and new age biopolymers.
We consider the implications at every stage of our products, and each item has a targeted attribute that focuses on making the product more environmentally conscious. We believe when consumers are given the opportunity to make environmentally conscious choices without giving up quality or value, they will seek out greenre products to meet their needs.
President & CEO
1995947 Ontario Inc. / greenre Brand